Title: Manager of Marketing and Communications

Position Summary:
Regina Downtown Business Improvement District (RDBID) is looking for someone to fill the position of Manager of Marketing and Communications.

The Manager of Marketing and Communications is responsible for administering and/or coordinating all marketing and communications efforts undertaken by RDBID, as well as projecting a professional and positive image of RDBID at all times. At least five years of experience in a similar position is ideal.

The Manager of Marketing and Communications should possess a degree/diploma in Communication and/or Marketing and must be self-motivated, flexible, friendly and polite. The Manager of Marketing and Communications must possess strong teamwork, problem solving and communication skills and be able to establish effective working relationships with many different people, as well as, determination, loyalty, poise and confidence. Excellent writing skills are essential. They must also possess the ability to organize and coordinate work efficiently, to set priorities and to motivate others. They must have a broad base of office and computer skills coupled with personal flexibility to adapt to changes in organizational structure and move among departments when necessary. They must work well both independently and in a team environment and possess excellent time management skills. They must take the initiative and bring forward new ideas. Experience with Customer/Client Services is considered an asset.

Proficiency in Word, Excel, and PowerPoint is essential. The position of Manager of Marketing and Communications is a full-time, salaried position. Salary commensurate with experience.

Please submit a professional writing sample of work completed within the last two years. Resumes submitted without a writing sample will not be considered.

Email your resume to hr@reginadowntown.ca. Include “Marketing and Communications Manager” in the subject line. We thank all who apply but will contact only those selected for an interview.

Reporting:
The Manager of Marketing and Communications reports directly to the Executive Director. In the absence of the Executive Director, the Manager of Marketing and Communications reports to the Operations Manager.

Duties and Responsibilities:

1. Board of Directors (provides assistance to the Executive Director)
a. Distribute relevant material/information to the RDBID Board members and within the RDBID office.
b. Identify other partnership/program opportunities and concerns to the Executive Director that may arise.
c. Gather and present all partnership/program proposals from external parties to the Executive Director.
d. Gather information for Chair, Executive Director & Finance Chair, as required.
e. Monitor progress on member engagement portfolio by making regular reports to the Executive Director and Board of Directors.
f. Identify and establish criteria for assessing the success of the member engagement portfolio and assessing its implementation, both in terms of the success factors identified, including budget.
g. Administer Task Forces as required.

2. Administration
a. Develop and administer an RDBID Marketing and Communications Work Plan.
b. Support RDBID Staff with on-going communication with the membership regarding upcoming RDBID initiatives for their input/participation/information.
c. Submit Marketing and Communications expenditures to the Executive Director for approval.
d. Provide information to RDBID Staff regarding budgetary updates, membership/customer database information and general information sharing with other Departments.
e. Develop Request for Proposals regarding Marketing and Communications initiatives with the Executive Director.
f. Responsible for all filing related to the Marketing and Communications portfolio.
g. Assist in coordination and logistics of all RDBID sponsored meetings including the Annual General Meeting and Member Forums.
h. Manage all RDBID Marketing and Communications contractors.
i. Attend a variety of Downtown events and programs.
j. Take photos/develop content at Downtown events for use on social media, website, and other collateral.
k. Attend and participate in all staff meetings.
l. Assist the Executive Director with special projects and duties as required.

3. Marketing
a. Execute marketing campaigns for RDBID, including all Signature Events, Members’ Services, and other events and programming as necessary.
b. Write copy for all marketing materials, website, social media platforms and advertisements and ensure this copy is reflective of RDBID’s core messaging;
c. Work as a project manager and oversee the creation of a wide variety of advertising and collateral with external suppliers, freelancers and subcontractors.
d. Safeguard the RDBID brand and ensure its usage follows established Brand Standard Guidelines;
e. Monitor marketing budget to ensure it is being used appropriately and effectively; and,
f. Develop positive relationships with suppliers, freelancers and subcontractors.

4. Communications
a. Write copy for press releases and other RDBID materials, including the Annual Report.
b. Media relations, including setting up press conference, contacting media, and seeking out earned media opportunities for RDBID;
c. Preparing Executive Director, Board Members and/or RDBID Members for interviews with the media;
d. Maintaining positive relationships with key Regina media personalities and reporters (e.g. City Hall reporters).
e. Work with internal staff to create and distribute support materials for events, programs and services.
f. Ensure consistent delivery of messages relating to RDBID across all mediums.

5. Website and Social Media
a. Manage RDBID website content and update as necessary;
b. Develop and implement social media strategies;
c. Social media execution, management and monitoring;
d. Supplier liaison (i.e. graphic designer, printer, etc.)

6. Future Planning
a. Generate ideas for the coming year’s work plan from membership input, periodicals, staff work sessions and other media.
b. Develop work plans for viable ideas detailing the pros and cons of pursuing the idea.
c. Attend conferences and workshops with and on the behalf of the Executive Director that will aid the organization as a whole in generating ideas, developing and carrying out work plans that will benefit the entire membership.

How to Apply:
Please submit a professional writing sample of work completed within the last two years. Resumes submitted without a writing sample will not be considered.

Email your resume to hr@reginadowntown.ca. Include “Marketing and Communications Manager” in the subject line. We thank all who apply but will contact only those selected for an interview. This posting will remain open until filled.

 

 

The Regina Downtown Business Improvement District (RDBID) is an organization that provides a range of business and community services to promote and enhance Downtown’s unique assets, to improve conditions for businesses operating in the district, and to improve the quality of life for those who shop, work, live and play Downtown.

© 2018 Regina Downtown Business Improvement District

CONTACT US

1822 Scarth St., 2nd Floor
Regina, SK S4P 2G3

PHONE:306.359.7541

FAX:306.359.9060

THIS PROJECT RECEIVED FUNDING THROUGH THE GOVERNMENT OF SASKATCHEWAN’S MAIN STREET SASKATCHEWAN PROGRAM

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